Ideba Marketing Spotlight: Sarah Doty

Can you believe school starts in less than two weeks!? With the school bells ready to ring, Schoolhouse Supplies is gearing up to deliver nearly 13,000 backpacks to area school children in need.

During July we gathered 26 community business partners of our Tools for SchoolsPack-a-Palooza“—a friendly competition of teams packing backpacks against the clock, and each other. It was warm, it was fast, and it was great fun! Starting September 4, those same community business partners head to area schools and hand out the backpacks. Before they do, we thought we’d look back and share with you this interview with Sarah Doty of ideba Marketing who was a real team player on the Chase Bank and Ideba Marketing team.

SSAP13-075Why is this supporting Tools for Schools important to the Ideba Marketing team?
Ideba has six maxims that describe the essence of our company. One of those maxims is: relationships matter. Relationships are important to Ideba and not just the relationships with our clients and co-workers, but the relationships with our community as well. Participating in Tools for Schools is an invaluable way to build those community relationships and let families know we support them.

How was your Pack-a-Palooza experience for you? 
This was my first year participating, and the format was fantastic from a first-timers point of view. Working in teams to get the fastest backpack filling time bred some very healthy competition, leading to anticipation of time reveal and the Pack-a-Polooza winner. But who was the real winner after all? The Kids!

What was your moment/memory from the experience?
My favorite moment from the experience, besides the fun and camaraderie of the teams, was learning more about the impact of our help. At the school sponsored by Ideba Marketing and Chase Bank, 87% of kids take part in free or reduced lunch programs. Families at this school need support from the business community, it made the experience very personal to grasp the reaching effects of our effort.

What was your favorite school supply when you were a child? When is the last time you used it?
My favorite school supply as a child was a fresh pack of colored pencils. As a budding artist, I always loved the new colored pencils at the start of the year, unworn and unlimited in what they could create. I haven’t used a pack of colored pencils in years as my art supplies have evolved more to ink and paint, but I’ll never forget the tools that started a passion.

If you could invite any childhood teacher to shop in the Free Store for Teachers, who would you invite, and why?
I would invite my ninth grade math teacher Mr. Sameka. Despite teaching a subject many kids classify as boring, he never failed to liven it up! He was dedicated, enthusiastic and spread a passion for learning that reached beyond math, one that stays with me today. I would love to see him benefit from the Schoolhouse Supplies Free Store for Teachers, he is one of many deserving teachers out there.

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